THRIVING IN PRIVATE EYE CARE PRACTICE
Stories about private eye care practice that inspire, encourage, and warm the soul.






Inside
Thank You for all that You Do
The team at Professional Vision Group extends their gratitude and admiration to the teams of private eye care practices that have persevered through a tumultuous time. 2020 has truly been the year of the eye exam as we watched practitioners, technicians, and...
Medicare’s new plan is to continue paying distinct rates for each office/outpatient E/M code in 2021.
Blended rates for paying evaluation & management codes have been postponed. It was proposed and part of the Final Rule in 2019 to pay a single rate for levels 2 through 4 and use time as the determining factor. Medicare’s new plan is to continue paying...
New Phase 3 Provider Relief Funding
The U.S. Department of Health and Human Services (HHS), through the Health Resources and Services Administration (HRSA), is adding $20 billion in new funding for providers on the frontlines of the coronavirus pandemic. Under this Phase 3 General Distribution...
ICD-10 changes for eye doctors FY 2021
Most of the new changes by the Centers for Medicare and Medicaid Services (CMS) for ICD-10 this fiscal year (October 1, 2020 – September 30, 2021) involve COVID-19 and vaping. Changes in effect for ICD-10 codes as they relate to eyes are fairly straightforward....
Annie Grubbs – energy and experience
Annie is not one to leave a project unfinished. She is borderline obsessive about finishing what she started. One of her favorite things to do is to make a list, just to be able to mark things off that list. (She has a feeling that her husband doesn’t feel the...
Valuing a Private Eye Care Practice
It is your life’s work. You have poured your heart and soul into the practice and now it is time to put a value on it. How do you do that fairly and accurately? The fact is that buying and selling a private practice is an emotional issue. Often the seller thinks...
New Advance Beneficiary Notice forms for DMERC/Medicare
The ABN, Form CMS-R-131, and instructions have been approved by the Office of Management and Budget (OMB) for renewal. Due to COVID-19 concerns, CMS has expanded the deadline for use of the renewed ABN, Form CMS-R-131 (exp. 6/30/2023). At this time, the renewed...
11 things to Consider When Hiring an Associate
Hiring an associate eye care provider can be one of the most exciting chapters in the life of a private practice. Will the new practitioner bring new ideas and energy? Do they represent an exit strategy for you? Are you looking for a partner to help drive the...
Don Barton – a life-long passion
Don’s passion for sales and organization started at a very young age. As a kid he was encouraged by his father to develop a route selling end of day baked goods from the family’s bakery. It was until many years later that he realized how this actually helped form...
The world needs more of the type of kindness seen in a Winston-Salem practice.
A lady came into the office to buy sunglasses for her daughter. We will call her “Mrs. A.” After carefully choosing her new sunglasses she discovered that her vision plan benefits covered the entire cost of the new eyeglasses. Needless to say, she was very excited...